Localization & Cross-Cultural Adaptation

EN/ES localization that reads like it was written there first. I map linguistic nuance, cultural references, and UX constraints so products feel native, not translated.

Projects & Notes

Essay

Code-switching as localization: the human cultural compass

How brands blend language styles to build cultural resonance.

Sep 2025

Cheat Sheet

Code-Switching for Localization - Cheat Sheet

Patterns by market, QA checklist, prompt recipes, and metrics for culturally effective CS.

Sep 2025

Infographic

Misunderstandings - Types, Risk & What To Do

Bilingual map of four misunderstanding types with pitfalls, examples, and mitigations for Healthcare, AI/MT, and UX & L10n.

Sep 2025

Let’s work together

Collaborations, commissions, or a quick question. I reply in English or Spanish.

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